Hey, I'm Swinal

A Bit About Me

As a strategic and growth-focused professional, I have proven success directing product management operations, developing Scrum frameworks and roadmaps, and ideating and launching new products to realize organizational growth objectives. With my strong leadership and decision-making skills, I am well-versed in leading cross-functional teams, conducting competitive/market analysis, implementing agile methodologies, and devising strategies to capture new product opportunities and ensure long-term product success.

I am known for identifying and fulfilling customer needs, prioritizing the product backlog, and cultivating positive relationships with customers to improve overall retention. My versatile experience lies in engaging stakeholders at all levels, developing systems-oriented solutions, and streamlining workflows to yield value-over-time outcomes within fast-paced, changing environments.

I am currently pursuing Certified Product Manager (CPM) Certification from AIPMM and Product Management training with HelloPM and have earned a Certified Scrum Product Owner (CSPO) Certificate from Scrum Alliance. In harmony with these credentials, I am confident and well-prepared to drive product and corporate growth.

Resume

My Work

Contact

What I do

I help bring products to market that captivate the users and solves their pain points. I oversee complete functions associated with agile product development and integrations to bring new products to market. With the mission to achieve superior-quality outcomes, I deliver strategic insights to streamline all aspects of the product development lifecycle, including product vision definition, customer requirements prioritization, and process optimization. Being a visionary leader, I nurture profitable relationships with internal and external stakeholders, including C-Suite executives, sales and marketing leaders, partners, accounts, designers, engineers, and third-party vendors to assess and fulfill business requirements.

Product Management

Being a Certified Product Manager (CPM), I have directed and strategized entire product management processes to support the business in achieving growth goals. By utilizing my innovative mindset and industry-relevant expertise, I steered marketing endeavors, added new features, defined targeted audiences, and established a shared product vision based on organizational goals to build a positive business reputation. I believe, at the very core of product management is a shared vision based on business goals, targeted audiences and consensus building.

My core competencies include but are not limited to the following -

Product vision and roadmaps
Product Lifecycle Management (PLM)
Customer interviews and Voice of the Customer
Product-Led Growth strategy
Market Research
Competitive Analysis
Requirements gathering and Product Requirements Document (PRD)
User personas
Feature definition and prioritization
Wireframes and prototypes
KPIs metric measurements

Product Ownership

As a Certified Scrum Product Owner (CSPO), I have trained and mentored the Scrum team and delivered strategic direction to leadership personnel on aligning team activities with product vision to maintain the conceptual and technical integrity of the product. I defined product priorities, managed the product backlog, and served as the key point of contact to resolve potential issues and accomplish product goals.

I have a wide range of skills in this area, some of which include:

Product backlog prioritization and maintenance
Epic and user story creation
Grooming and refinement
Acceptance criteria definition and validation
Software Development LifeCycle (SDLC)
Sprint ceremonies
User Acceptance Testing

Tools & Technologies

Jira
Confluence
Microsoft 365
G Suite + Analytics
Miro (Diagramming and collaboration)
Asana (Project Management)
Trello (Roadmaping and collaboration)
Lucidchart (Business Process Modeling)
Figma (Wireframing & Prototyping)
Tableau
Internet of Things (IoT)
System Integration
SQL
Swagger, Postman (API Testing)

Soft Skills

Team Leadership & training
Empathy and compassion
Active listening and communication
Relationship management
Problem solving
Data-driven decision making
Critical and analytical thinking
Strong attention to detail
Go-to-Market plans
Process Improvement
Strategic Planning
Agile Methodologies
Organizational Effectiveness
Client-focused solutions
Team coordination

“I had the pleasure of working with Swinal for a number of years in her capacity as a Product Manager at The Big Know / mPulse Mobile. Swinal is one of my favorite people on the planet! Swinal seeks a deep understanding of customer requirements and need associated with the creation of innovative features for SaaS platforms. She is able to articulate these requirements and business needs in a way that makes sense to technical team members as well as stakeholders in the business. She builds key relationships that are needed to bring ideas to life in the form of useful, high impact software solutions. I'm grateful that I've had the opportunity to work with Swinal and would recommend her highly to any organization looking for a smart, strategic, excellent communicator, organized, and planful (and many more superlatives) resource for their team.”